As a former journalist and an award-winning public relations professional with 15+ years of experience, Angela Tuell’s media relations success comes from her natural instinct to think like a reporter. She founded Communications Redefined in 2013 after many years serving corporate, non-profit, travel, b2b and other organizations in-house. She is known for her media relations expertise, strategic public relations counsel and crisis communications preparation and execution.
Angela helps organizations gain local, regional and national exposure; develop and implement strategic public and media relations campaigns; improve social media and reputation building efforts; develop crisis communications plans; and lead executive communications. She graduated with honors from the University of Maryland with a bachelor’s degree in journalism and a minor in government. Angela holds the accreditation in public relations (APR) designation.
She lives near Indianapolis, Ind. with her husband, two sons and daughter.
re·de·fine verb \ˌrē-di-ˈfīn\
1: to give new meaning to
2 a: to reexamine or reevaluate especially with a view to change
Excite, educate and raise awareness with your customers, supporters and key audiences. We help you build meaningful relationships through traditional and non-traditional media, social media channels, newsletters, targeted messaging and community events.
Build your game plan for reaching the right people and turning them into your customers. We’ll develop or evolve your value proposition, key brand messaging, and information you need to reach your target audiences and customers.
Develop and execute a plan to ensure your valuable resources and actions are effective and aligned with the organization’s mission, vision and goals in the community. Let us manage promotions, social media representation and metrics for your local event.
Be prepared when you’re faced with a crisis. We provide proactive crisis communications planning and training that minimizes risk, and when a crisis strikes that could threaten your business or personal reputation, Communications Redefined will work with you to control the message and manage your reputation every step of the way.
Drive employee passion and commitment to your organization, not just satisfaction. Do you know the difference? We can show you with research, action planning, communications and grassroots results.
We’ll give you the insight and tips to handle the media as a pro! Whether it’s a planned or gotcha-style interview, you can take control and be prepared. We’ll show you how.
In today’s social media landscape, it takes a solid strategy with focus on business objectives to make an impact. Let us help you plan a social media campaign that generates results and builds relationships with those who matter to your organization.
Results that matter.
We break through the noise and raise awareness with the audiences who matter to you.
Let us tell your story and redefine your success!
PR EVALUATION &
We start with strategy focused on results. It’s not enough to simply implement public and media relations tactics. Your business objectives drive everything we do, from the campaigns we plan to the stories we pitch. We always begin with the end in mind.
With over 20 years of marketing communications experience, Amanda earned a bachelor’s degree in journalism from Franklin College in 1999 and a master’s of business administration degree from Indiana Wesleyan University in 2003.
Amanda has served organizations and clients in a variety of industries including healthcare, technology, accounting, insurance and retirement services, non-profit, government, legal, food service, travel and tourism. She’s experienced success increasing brand awareness, lead generation, customer retention and associate engagement through multi-channel marketing communication strategies for both B2B and B2B2C using cohesive and engaging content, events, print and digital platforms including SalesForce Marketing Cloud, social media/Hearsay Social and web portals.
Amanda also serves as Visiting Instructor of Strategic Communications with Butler University and previously with Harrison College as a Business Faculty member.
She and her husband share their Greenwood, Indiana home with two rescued mutts.
STRATEGY. AWARENESS. RESULTS.
Communications Redefined is a public relations, media consulting and communications strategy agency headquartered in Indianapolis, Indiana. We help clients achieve success through effective communications in today’s ever-changing world. Founded in 2013 by Angela Tuell, APR, Communications Redefined develops public relations strategies that maximize public awareness and deliver results that matter.
Let us tell your story through today’s media and gain the positive, credible awareness you need with the audiences who matter to you. Whether you’re launching a new business, new product or service, upcoming event or simply want to secure constant media coverage and become a resource as an expert in your field, we make it happen!
Communications Redefined is second to none for their writing skills, media connections, and measurable results. I am continually impressed by their creativity, organizational skills, and juggling sensitive timelines for simultaneous campaigns. It is very rare to find a company that is superior at both planning big-picture, long-range strategy as well as managing every modest component. I am confident that no other PR company could bring more value to our efforts than Communications Redefined.
- Kirsten Shaw, Manager at IFAST Indianapolis Fitness and Sports Training
Angela is a fantastic resource, and has a palpable passion for not only her work, but also for helping her clients achieve success. She was accessible and, even though I know she is busy, she made me feel as though I was her only project. As a positive anecdote to her efforts, several times while running my solo practice, other attorneys and potential clients would comment, "I see your name all the time. You are really getting out there." Angela's efforts were the bulk of the "getting out there," which proved to be invaluable in building a local presence. I can say without question, of all the marketing efforts I made in my time running my solo practice, I received the most value and return from Angela's PR efforts. Thanks Angela!
- Joseph Hankins, Hankins Law LLC